Social media is rapidly becoming every bit as important as having a website, in some cases even more important. Social media is all about people interacting with their personal networks online, through such sites as Facebook, Twitter, and Google+. People are talking, and they're probably talking about you and your business, which is why it's important to harness the power of social media. I'll be writing more about all of these soon, stay tuned for more articles about social media in the coming weeks.
In the meantime, if you're new to all this, it can easily become overwhelming. Here are a few resources for learning how to master Twitter:
- If you haven't figured it out yet, Twitter can be found here: http://twitter.com. Go create an account and start tweeting!
- The book, Twitter for Good: Change the World One Tweet at a Time
by Claire Diaz Ortiz. While this was written for non-profit and fundraising organizations, it is applicable to any organization. This is a great place to start.
- Once you've mastered the basics, the next step is to figure out how to get more followers. http://twittertoolsbook.com/get-more-twitter-followers-ethically/
- "Going Viral" is how you get an exponential amount of exposure. http://twittertoolsbook.com/15-tactics-for-going-viral-on-twitter/
Happy tweeting!
